Vicky Victoria (
vickyblueeyez) wrote in
dw_suggestions2011-12-21 08:46 am
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Entry tags:
Paid Account Trial
Title:
Paid Account Trial
Area:
paid time
Summary:
Give users the option to have paid time for a certain length of time so see if they like it.
Description:
LJ had a feature where for free, you get two weeks of paid time. I think this would be useful for DW. By having this, users can preview what it's like to have paid accounts and therefore, if they like it, they would be more inclined to buy it. I would like to preview what it's like myself but am hesitant because I do not want to end up wasting money if I don't like it.
Poll #8877 Paid Account Trial
Open to: Registered Users, detailed results viewable to: All, participants: 87
This suggestion:
View Answers
Should be implemented as-is.
21 (24.1%)
Should be implemented with changes. (please comment)
5 (5.7%)
Shouldn't be implemented.
34 (39.1%)
(I have no opinion)
25 (28.7%)
(Other: please comment)
2 (2.3%)
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Don't have a dog/pony/squirtle in this myself though.
EDIT: Didn't see
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Just throwing this out as an idea, I am not a business person and have no idea if this would make financial sense.
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There is already a system in place to "try out" a paid account: buy it for a month. $3 is nothing.
But what
What if there were a system whereby upon buying the first month ever of paid time you received 2 months, and the $3 was fully refundable until the first month was over. This would add a little extra incentive to the idea of starting a paid account (two for one!) and reassure some of the wafflers that if they hate it they can easily send it back.
There would have to be a: a way to flag each account that they'd already received the free trial (to—as people have suggested—keep people from canceling on day 28 again and again), and b: a way to refund people's money, which I assume might already exist.
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If it could be done without bugs I'd like people to be able to try a week of paid time though. That seems like long enough to explore some of the features, and if people want to fiddle with things longer, $3 for a month of testing stuff out isn't too much.
LJ made trial accounts their own separate account level, which I wonder if might be the reason it can get kind of buggy...
:|a I think one advantage of doing a trial for DW is that it gives users who have lots of icons on another service a chance to move them over to DW with the importer and play around, set everything up and make it homey, before putting down some money. You could do that after paying the $3, true, but I feel like I'd be more inclined to put money into something I already customized to my liking.
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The other thing we can do is publicise the gift a random user feature - there are also many DW enthusiasts who would happily gift a month's paid time to anyone who's not sure yet.
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